Our Story

Best Necklace Australia was born from a simple observation: finding the right necklace shouldn't be overwhelming. As jewellery enthusiasts who have spent years collecting, wearing, and studying necklaces of all types, we noticed that many Australians struggled to navigate the vast world of chains, pendants, and precious metals without expert guidance.

Our journey began in 2020 when our founding team—a group of friends united by their passion for fine jewellery—decided to combine their collective knowledge into a comprehensive online resource. Between us, we have experience in gemology, fashion styling, precious metal assessment, and jewellery craftsmanship. We've attended trade shows from Sydney to Melbourne, visited artisan workshops, and spent countless hours examining the hallmarks, clasps, and construction techniques that separate exceptional necklaces from ordinary ones.

What sets us apart is our commitment to genuine expertise. We understand the difference between a hollow rope chain and a solid diamond-cut version. We know why lobster claw clasps are preferred over spring rings for heavier pieces, and we can explain the subtle variations between 9ct, 14ct, and 18ct gold in terms of durability, colour, and value. This isn't just marketing speak—it's knowledge gained through years of hands-on experience and genuine passion for the craft.

Today, Best Necklace Australia serves thousands of readers across the country. From brides searching for the perfect pearl strand for their wedding day to everyday jewellery lovers looking for a reliable gold chain, we're here to provide the honest, detailed guidance that makes purchasing decisions easier and more confident.

Our Mission

We believe everyone deserves access to expert jewellery knowledge, regardless of their budget or experience level. Our mission is threefold:

  • Educate: Provide comprehensive, jargon-free guides that demystify necklace selection, from understanding karat purity to choosing the right chain length for your neckline.
  • Recommend: Curate honest product recommendations based on quality, value, and real customer experiences—never influenced by which products pay the highest commissions.
  • Empower: Give you the knowledge to make confident purchasing decisions, whether you're buying your first pendant or adding to an established collection.

Meet Our Team

Our content is created by a dedicated team of jewellery enthusiasts, each bringing unique expertise to our guides and recommendations.

👩‍💼

Sarah Chen

Founder & Lead Editor

With over 15 years in the jewellery industry and a Graduate Gemologist diploma, Sarah brings deep expertise in precious stones and metals. She oversees all content to ensure accuracy and helpfulness.

👨‍🔧

Michael Roberts

Technical Specialist

A former jewellery craftsman with 12 years of bench experience, Michael specialises in construction quality, durability testing, and care guides. He knows exactly what makes a necklace last.

👩‍🎨

Emma Wilson

Style & Trends Editor

A certified fashion stylist who has worked with major Australian publications, Emma covers styling tips, trend forecasting, and how to match necklaces with different outfits and occasions.

Our Editorial Standards

Trust is everything in the jewellery world, and we take our responsibility to our readers seriously. Here's how we maintain the highest standards:

  • Independence: Our recommendations are based solely on quality and value. We never accept payment to feature specific products in our editorial content.
  • Transparency: We clearly disclose our affiliate relationships. When you purchase through our links, we may earn a commission at no extra cost to you.
  • Accuracy: All technical information is verified against industry standards and updated regularly to reflect current best practices.
  • Real Experience: Our team members personally examine and test products whenever possible before recommending them.

Get in Touch

We love hearing from our readers! Whether you have a question about a specific necklace type, want to suggest a topic for a future guide, or simply want to share your jewellery journey with us, we're here to help.

Visit our Contact page to get in touch, or explore our Guides section to start learning about the wonderful world of necklaces.

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